(c) Sylvio Dittrich

23 Oct 2017

“Green Meetings“ in a truly green city: Dresden

Panoramic views of Dresden’s beautiful 17th century Old Town with the striking rebuilt Church of Our Lady are famous around the world. As part of this ensemble and a green haven of peace in the middle of town, the lush meadows on the banks of the river Elbe (Elbwiesen) not only invite visitors and locals alike to take a breather but are also popular locations for cultural events. 

Sustainable city of the future

Sustainability and protecting the environment are key issues in Dresden. The “Local Agenda 21 for Dresden”, for example, combines more than 80 sustainability initiatives. The so-called REGKLAM project focuses on traffic management and future urban development in light of climate change, and the “City of the Future” project of the Federal Ministry of Education and Research is currently developing an integrated and sustainable vision for Dresden 2030.

Trailblazer for e-mobility

How we move about in future is already a reality in present Dresden: The “Transparent Factory” (Gläserne Manufaktur) is a showcase for electro mobility and digitisation where carmaker Volkswagen manufactures its environmentally-friendly e-Golf.  Hotels such as the Taschenbergpalais Kempinski or The Westin Bellevue provide guests with electric car charging stations and the greenest way of getting about town is using Dresden’s public transport, with the first series-produced hybrid bus in Europe.

(c) DVB

Dresden’s cycle hire scheme

(c) sz-bike by nextbike, Joerg Haeckel

Bikes are not only an eco-friendly mode of transport but also fun to use and an easy way of integrating a bit of exercise into our day. Dresden offers about 500 bikes for hire at multiple docking stations. The city’s cycle hire scheme is operated by sz-bike by nextbike and guests staying at the Hilton Dresden, for example, or anyone taking part in events on one of the city’s popular paddle steamers can easily get a bike for hire.

Walkable Dresden

Dresden is an extremely walkable city which saves resources and time. It only takes a few minutes by foot to get from your hotel to Dresden’s International Congress Center (ICD), the city’s trade fair as well as to the attractions of the historic Old Town or Dresden’s shopping streets.

(c) Frank Exß DML-BY/ Klostermeier, Kull GbR
(c) Frank Exß DML-BY/ Klostermeier, Kull GbR

Major conventions choosing Dresden

“Our ‘green’ credentials help us promote Dresden to event planners for whom organising sustainable meetings, conventions and events is important,” says Stephan Becker, Director of Sales & Marketing at Taschenbergpalais Kempinski Dresden. It comes as no surprise then that Dresden has already attracted a number of renowned sustainability events, such as the International Climate Alliance Conference 2015 or the Nexus Conference 2017. 

Green Meetings made easy

(c) Brähler Convention

“Dresden provides a wide variety of offers and ideas when it comes to implementing green meetings, congresses and events,” stresses Holger Lange, Director Convention National at Brähler ICS Konferenztechnik AG. “This includes the entire process from planning to implementation and through to any post-event activities. In this context, service providers particularly focus on innovative digital communication tools, trying to do without print products as much as possible.”   

Brähler Convention‘s “smartPoster”, for example, is such an innovative digital tool. It can be hired as a replacement for the traditional poster and saves paper, cost for printing and time. 

Experiencing Dresden

Congress hotels such as the Hilton Dresden, the boutique hotel Vienna House QF Dresden or the Maritim Hotel & International Congress Center Dresden deliver a good environmental performance because they work with climate friendly LED lightning and renewable energies. They focus on waste minimisation and use seasonal and regional food.

As a service provider aiming to offer guests a real Dresden experience, local agency FUCHS Events + Incentives not only provides regional catering but also works with local artists and other local service partners when organising events. This means that clients get an authentic taste of the region and its characteristics, while at the same time transport, delivery and travel cost are kept low. “Anyone wanting to plan and implement sustainable events will find a first-class network of partners in Dresden which includes local service providers and producers,” says Susan Uhlemann, Managing Director at FUCHS Events & Incentives.