24 June 2019

"Espresso with…" - Matthias Schultze discussing digitization in the event industry with René Proske.

Like no other megatrend digitization is shaping the event industry as well as society as a whole. On the occasion of Imex in Frankfurt Matthias Schultze had the occasion to speak with René Proske about the opportunities, challenges and also about the limits of digitalization in the event industry. The Proske agency was represented at the Germany booth at IMEX 2019 with its "Digital me" - an innovative tool with which meetings and events can be visited virtually.

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