New Website Launch from the visitBerlin Berlin Convention Office: Smart, Efficient and Future-Ready
© visitBerlin/Marco Armbrost
The new website from the city’s official convention bureau – now live – includes a brand-new online planning tool for events. What stands out immediately is the fresh colour palette and improved layout. This makes it even easier for event planners to explore Berlin as a meeting destination with greater efficiency.
Berlin Convention Finder – the New Central Platform for the Berlin MICE Industry
At the heart of the website is the new Berlin Convention Finder, which replaces the previous Meeting Guide Berlin. So what makes the Berlin Convention Finder more efficient and innovative? In addition to a modern design and enhanced filter options for tailored results, event planners can now use an AI-powered smart search that lets them submit queries in natural language. Prompts like “Where can I find a sustainable venue in Berlin for 850 people with catering?” return suitable results instantly – significantly reducing planning time. This is a key feature that contributes to the tool’s innovation and future-readiness from the outset.
Marco Oelschlegel, Director of Conventions at the Berlin Convention Office, explains:
“With our new website, we’re giving event planners a tool that acts like a compass through the diverse Berlin MICE industry. The updated Berlin Convention Finder with integrated AI search filters results in seconds – turning what was once a complex research process into an intuitive experience. For planners, that means less time searching, and more time for creative event design.”
At launch, the Berlin Convention Finder includes around 400 listings from the Berlin MICE industry – ranging from hotels and event venues to suppliers such as catering and technical services, as well as incentives.
© visitBerlin
Why Did the Meeting Guide Berlin Become the Berlin Convention Finder?
So many innovations called for a new name. The original Meeting Guide Berlin was first launched ten years ago as a printed catalogue where MICE partners could book traditional ads to present themselves to event planners. The focus back then was much more on meetings. That’s why the same name was later carried over to the online tool.
Now, the name Berlin Convention Finder stands for a new approach: finding rather than searching. The innovative tool positions Berlin as a major destination for all types of events – from congresses and trade fairs to meetings.
Additional inspiration is provided by the congress and trade fair calendar and the Berlin Meetings Blog, which covers a wide range of topics related to event planning. In the newsroom – with its download area – visitors will also find an extensive selection of free media content, from images to videos.
The new Berlin Convention Finder and all other features are available at convention.visitberlin.de.
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