While German companies are among the most innovative in the world (Source: World Economic Forum Global Competitiveness Report 2014), Munich itself is a centre of innovation in several industries. The high tech sector in particular is flourishing, with major global brands such as Siemens, IBM, Apple and Microsoft calling Munich their home office or European headquarters. The start-up scene is quite dynamic, especially since a recent study by the European Commission named Munich the #1 tech hot spot in Europe, edging out London and Paris.
Technology and science no longer are the “best kept secrets” of the Bavarian capital. Munich is home to four research institutes and 13 universities – two of them internationally lauded as “Universities of Excellence.” This means that more than 50,000 students and thousands of faculty staff are pushing the boundaries of education on a daily basis, whether in technology, humanities and cultural sciences, law, economics and sociology, or medicine and the sciences.
This hotbed of technology and science on both the business and academic level can mean unique experiences for conference attendees – site visits, guest speakers, museum trips of every kind and more. With pressure mounting to get the most value out of a business conference or meeting, attendees are often selecting programmes that can bring this new level of expertise to a conference programme.
Two large, recent technology/science conferences Munich has hosted are the European Respiratory Society and the European Society of Cardiology, but the city can cater to groups as small as 60 people. Another option for meeting planners is to embed their conference into one of the many international trade shows that Munich hosts each year; this is a great way for planners to leverage the access and expertise available through world-class events and integrate their meetings and conferences as co-resident programmes.
For more information about Munich, please visit: www.muenchen.de/kongresse.